Creating a successful YouTube channel takes work. Depending on the type of content, you’ll have to compete with hundreds of similar channels to create YouTube content that stands out.
This is why you need a solid content strategy when going on. This means deciding the type of content you’ll make and how to make them.
For the “how,” efficiency is an important factor. Popular creators achieve success because they streamline their workflow with YouTube clip makers and downloaders.
These video editor tools and video downloaders are essential for optimising your YouTube content. They allow you to generate clips from any YouTube video. You can then use them for promotion or referencing in your own content.
Enhancing Viewer Engagement with Short Clips
Long-form YouTube videos are one of the best ways to highlight your message or brand. That said, long-form videos need more commitment from the user. So you’ll have to do a lot of marketing to find the right people who prefer your long-form content.
This is where viral-making YouTube clip makers and short-form video platforms come into play. You can promote your original YouTube content via short clips and boost engagement.
The thing with TikTok-style short clips is they have higher engagement rates. This means more people like to watch bite-sized videos and share on social media.
The good news is you don’t have to create clips from scratch. You can generate more than 20 clips with AI tools like LiveLink.
LiveLink’s AI clip generator from YouTube does everything automatically. The AI finds the most engaging moments and clips them out. You only have to pick your favourite ones and upload them on social media.
SEO Optimisation with AI-Generated Clips
Short-form content can be incredibly useful when promoting your podcast or YouTube channel. Short-form clips get more visibility and shareability thanks to their nature.
As the name says, short-form content is short. Short-form content is powerful because it doesn't waste anybody’s time. People are more willing to watch dozens of 15-second AI-generated clips than a 1-hour video podcast.
But there’s still a market for long-form content. You can combine these two types and use short-form videos to find the right audience. So think of short-form content as a means to improve YouTube SEO and advertise your channel.
You can make podcast clips or Shorts to promote your original content in many ways. You can use short-form video content to:
- Announce a teaser or trailer for your upcoming content
- Share an insightful moment from your older content and get viewers interested
- Rotate links, keywords and tags inside your short-form content and improve SEO
Cross-Platform Content Distribution
If you already have long-form content on YouTube, you can easily adapt these using AI clip generator tools. You don’t need to create new content from scratch.
Also, you definitely don’t need to have video editing experience or learn things like prompt engineering. AI clip-maker tools like LiveLink provide a user-friendly interface. You only have to copy the YouTube URL to start using them.
That said, you can’t just wing it and let the AI automate everything. You need to decide which platforms you’re uploading to.
Other than that, you also need to consider best practices like:
- Resizing videos for different social media platforms.
- Cleaning up the audio in your existing videos and making sure future content has clear audio.
- Reframing sections of your video to leave space for captions, links and other visual elements.
- Scripting videos to provide context faster and using conversational language.
- Improving accessibility with transcripts, subtitles, large text, etc..
Fortunately, LiveLink’s YouTube downloader and clip maker provides extra tools to edit these during post. You can use LiveLink to add automatic captions and resize videos to fit different social media platforms.
Analytics and Performance Tracking
Promoting your long-form videos on short-form platforms is a continuous process. You can’t just upload AI-generated clips and expect viewers to flood into your YouTube channel. You also need to track your performance and keep improving your strategy.
Platforms like TikTok give you all the tools to analyse this. They show you exactly when viewers dropped off and what you could have done to improve things.
This data can help you improve your short-form videos in the future. Maybe you need to trim videos even more and create more exciting hooks.
On the flip side, your videos might be too short and CTRs (Click-Through Rates) might be low. This might be the case because you didn’t include a CTA (Call to Action).
Things like that can happen and analytics help you find these issues. So be sure to check the analytics of your short-form content and see how they get on.
Conclusion
AI-powered clip-maker tools and YouTube video downloaders are must-have tools. These tools help you create content for different platforms faster and without you having to do extra work yourself.
These AI tools can save time, create consistent edits and help you grab quality content.
So be sure to use an AI-clip maker tool when you need to repurpose content or start marketing your podcast. You can try LiveLink’s AI clip maker free of charge and see how you get on.
